πŸŽ™πŸ“• How to Create a Brand Tone of Voice Manual

We use the term tone of voice a lot. But have you ever thought about what is the difference between voice and tone?

Think of it this way: You have the same voice all the time, but your tone changes. You might use one tone when you’re out to dinner with your closest friends, and a different tone when you’re in a meeting with your boss.

And this applies not only to verbal communication but also written communication.

To learn more on the topic I am speaking with Lenka Stawarczyk on how to create a Brand Tone of Voice Manual. Lenka is a seasoned marketer helping B2B businesses with their branding, messaging, and UX writing. Not to mention mentoring and empowering women at #holkyzmarketingu.

During this event we will cover important topics:

  • πŸŽ™ Why and when should you create a Tone of Voice manual?
  • 😌 How to collect infomation about and from your users?
  • πŸ“• What should be included in the final document?
  • βœ… What are some good examples to follow?

Watch the event below

You can also listen to it on any of the podcast platforms:

Categorized as Events

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